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HVS INSTA STORY VID 02

HVS started as a joke tool, but I wanted people to understand it in the three seconds they give a Story. So I treated the video like the product: a quick, deadpan ‘prove you’re human’ moment, the kind of captcha screen everyone has been annoyed by.

I kept it vertical and short, with one idea per beat so nothing needs explaining, and I used the same blue-and-paper look as the tool so it feels like the same world. I cut it to land fast and end on the link, so people tap through and try it themselves.

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Client work
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