WHAT IF?
SELF-INITIATED CONCEPTS / IDEAS IN DEVELOPMENT
SUNDAY — Coffee & Records
A nostalgic café identity celebrating good coffee, great records and the art of taking your time.
FULL OF IT — Accessories Brand
A personality-packed accessories identity where oversized silhouettes meet unapologetic attitude.
OFF DUTY — Brand Identity Concept
A contemporary brand identity exploring the visual language of stepping away from the everyday.
STILL LIFE — Visual Identity
An art-directed identity exploring composition, sculptural forms and the beauty of everyday objects.
OUT OF CONTEXT — Creative Concept
An experimental creative direction exploring unexpected visual relationships and unconventional presentation.
BAD DECISIONS CLUB™
Good taste. Bad judgement. A fictional lifestyle brand turning questionable choices into collectible objects, sharp campaigns and club culture.
AFTERIMAGE — Fragrance Identity
A gender-neutral fragrance identity built around transparency, light and the impression that remains.